This writer explains better than I can why nobody cares if your puns are intended. However, he complains about narcissism on “The Best Page in the Universe,” so there ya go.
Hey reader, you see that play on words I just made? Yeah, well that wasn’t an accident. In fact, I thought it was so clever that I didn’t think your simple mind would be able to comprehend the brilliance of my play on words, and I wanted to make sure you know that I’m not only smart enough to use homonyms, but that I’m smart enough to point them out.